Company Overview and Background
Arsygo Travel is a startup affiliated with the Center of Excellence (COE) Smart Tourism and Hospitality (STH) and Telkom University. It was established to manage tour and travel services as well as various tourism packages. The creation of Arsygo was inspired by the growing need for a tourism-based startup that serves not only the Telkom University community but also the wider public. With Bandung’s abundant tourism potential, Arsygo aims to highlight the city’s unique destinations through smart and integrated travel experiences. Arsygo is driven by the mission to deliver high-quality, technology-based services while supporting local economic growth and promoting sustainable tourism practices.
Services and Technological Innovation
Arsygo Travel provides a wide range of services, including tour packages, transportation, accommodation, and vehicle rentals. The rental services include cars with a capacity of 4–7 seats and larger vehicles such as minibuses (Hiace) and buses, available either with or without a driver. Arsygo also expands its services to event organizing, offering comprehensive management for corporate gatherings, educational trips, and creative events. The company has successfully organized various activities, including a beauty class event that combined tourism experiences with lifestyle and community engagement.
To enhance efficiency and customer experience, Arsygo integrates digital technology, Artificial Intelligence (AI), and the Internet of Things (IoT) into its operations. These technologies are applied in features such as real-time participant tracking during educational trips, one-stop booking services, and a user-friendly application that simplifies travel planning. In addition, Arsygo strengthens its competitiveness by offering special rates, convenient booking systems, and customized services while building collaborations with travel associations, transport providers, hotels, MSMEs, and educational institutions.
Community Impact and Local Empowerment
Beyond providing tourism services, Arsygo Travel is dedicated to creating positive social and economic impacts for local communities. Each tour package is designed to integrate local MSMEs, culinary specialties, handicrafts, and regional culture, promoting community-based tourism that uplifts local livelihoods. Arsygo also emphasizes sustainability by encouraging responsible travel practices that benefit both tourists and residents. Through innovation, collaboration, and empowerment, Arsygo Travel contributes to inclusive tourism growth while fostering pride and economic resilience within the local community.
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Prepared by M. Syamsid Dhuha | Photos by Arsygo